HELLO. MEET THE PEOPLE WHO CAN CHANGE YOUR CULTURE

Our team is packed with experience and expertise in applied behaviour change, the latest change management practices and executive-level coaching. We’ve worked with some of the most senior individuals and largest organisations in the world, creating impactful, measurable change every time.

And what’s more, we’re proud to be breaking the mould with an all-female leadership team and a broad range of diversity represented throughout our core team and wider associate network.

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OUR TEAM

Rosie Warin

CEO
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Becky Hewitt

Chief of Staff
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Zöe Kretzschmar

Director of Operations
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Fiona McClune

Global Strategy Director
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Victoria Hodges

Director of People
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Matt Robshaw

Client Director
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Thomas Lassetter

Senior Consultant
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Jordan Graham

Senior Consultant
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Holly Starkey

Senior Leader
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Alison Wass

Senior Consultant
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Claudia Gomez

Senior Consultant
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Emma Woodhead White

Senior Client Director
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Dave Morris

Client Director
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Lara Ayash

Client Director
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Annette Leach

Associate Director
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Allyson Davies

Behaviour and Culture Change Consultant
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Sophie Allard

Associate Director
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Beth King

Organisation Development Consultant
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Jacqueline Culleton

Purpose and Culture Consultant
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Harriet Waley-Cohen

DEIB & Leadership Consultant
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Valérie Van Den Bossche

Culture Consultant, D&I Expert
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Betsy Reed

Sustainability Strategy and Campaign Consultant
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Angela Newton

Innovation Consultant
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Kate Chapman

Sustainability Consultant
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Sarah Ferrari

Art Director
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Kirstin Kaszubowska

Creativity Facilitator, Change Consultant, Coach
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Jamie Haskayne

Creative Director, Writer, Culture and Brand Consultant
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Sarah Randall

Social Impact Communications Consultant
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Irene Palacio

Art Director
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Isabel Langdon

Operations Manager
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Rosie Warin

CEO
Rosie is CEO of Kin&Co and a multi award-winning change-maker. She has a background in behavioural psychology and is a recipient of the Suzy Ferguson Award, recognising exceptional ‘character, integrity and determination’. She’s also one of Management Today’s 35 under 35 and is a leading figure in the purpose and culture movement, helping CEOs around the world to transform their organisations for the better.

Becky Hewitt

Chief of Staff
Becky is an award-winning social-sector CEO and senior leader. She has spent her career campaigning for equality and social justice, leading meaningful organisational transformation and impact, and building inclusive and values-led cultures. Most recently she was Chief Executive of visible difference charity Changing Faces and before that Communications Director at Girlguiding – the UK’s largest charity for girls and young women. In other roles she has advised CEOs and organisations including the Equal Opportunities Commission, disability charity Scope, human rights and legal action charity Reprieve and McDonalds. She is a regular commentator on leadership, mental health and flexible working.

Zöe Kretzschmar

Director of Operations
Zöe is an operations expert and entrepreneur, with a background in client management, start-ups and innovation. At Kin&Co, Zöe sits at the intersection between people, business growth and operational success. She has an entrepreneurial flair backed by an analytical eye – challenging conventions and leaping forward while ensuring security. As a thorough thinker and a curator of ambitious, diverse, hard-working teams she is known for her ability to efficiently scale businesses while maintaining thriving cultures, quality of work output and financial success.

Fiona McClune

Global Strategy Director
Fiona sits on the senior leadership team at Kin&Co and heads up our client strategy team. Fiona has over 20 years of experience in the leading successful delivery of client projects involving change management and global deployment, ensuring there is measured success. Invariably in listening mode, she uses her entrepreneurial and intrapreneurial experience to provide our clients with innovative solutions to their business challenges, delivering a long term and sustainable strategy. Fiona is passionate about using her behavioural psychology experience to encourage and inspire her team and her clients alike, to embrace change with sustainable and deep-rooted success.

Victoria Hodges

Director of People
Victoria has a portfolio of work as an Associate Director, an independent consultant, a Non-Executive Director and Charitable Foundation Trustee, with over 25 years experience in employee engagement, experience, culture change, organisation design, talent development, reward, recognition and purpose. She works across a wide range of industries, including retail, aviation, consumer, housing and public sector; with global corporations, progressive start-ups, SME's, Charities and Not For Profit organisations.

Matt Robshaw

Client Director
Matt is a Client Director and a culture and behavioural change expert with deep knowledge of impact analytics, role-modelling theory & influencer methodologies. Matt helps people love what they do, and organisations to change for the better inside and out - all through the power of purpose, culture and communications. Matt has worked with organisations such as Heathrow, Openreach, AXA, NHS and Legal & General across large and complex projects. His work has focused on bringing disparate workforces together, rebuilding pride and a sense of shared ownership from the bottom-up and top-down, and driving long-term productivity, sustainability and resilience. His award-winning work is underpinned by a specialism in behavioural psychology & a laser-focus on measuring the change that matters.

Thomas Lassetter

Senior Consultant
Thomas is a Senior Consultant at Kin&Co with experience in communications and change management, partnering with international organisations to design and deliver human-centric strategies across the globe. He's passionate about using behavioural science and psychological principles to help organisations create inclusive cultures that foster employee wellbeing and empower every individual to succeed and support sustainable business growth.

Jordan Graham

Senior Consultant
Jordan is a Senior Consultant at Kin&Co obsessed with transforming abstract insights, concepts, and theories into tangible organisational change. She’s partnered with clients around the globe to bridge their knowing-doing gaps and create environments where everyone can thrive. When she’s not asking her clients the tough questions, she conducts research on a larger scale: publishing about leading innovation, unpacking the importance of humility in business with a world-leading expert on trust, and investigating the impact COVID-19 is having on gender diversity in corporate leadership. She is enroute to her EMCC coaching accreditation in 2021 and is working towards her PhD with the University of Bath School of Management.

Holly Starkey

Senior Leader
Holly has a wealth of experience running teams in Asia, Europe and The Americas. Her career has focused on Technology and the Finance sector working with the likes of HSBC, Aegon, Morgan Stanley, Allianz, AIG and TD Bank. Where, as a Senior Leader she found her passion for delivering results through utilizing culture and personal ownership of direction to engage people. Focusing on the Why, she brings enthusiasm for driving business success to every engagement, always ensuring optimum impact for your business, both short and long-term.

Alison Wass

Senior Consultant
Alison is driven by getting to know people: what their needs are and what makes them tick. In the tech start-up world, she worked with global clients to implement programs that sparked employee engagement and behaviour change at an enterprise scale. Now, as a Senior Consultant with Kin&Co, she is focused on culture-led and human-centered change management. With a certification in design thinking, Alison approaches projects with curiosity, empathy, and a genuine desire to build impactful outcomes.

Claudia Gomez

Senior Consultant
Claudia is a Senior Consultant at Kin&Co with 10 years' experience working in marketing and strategy roles cross-culturally in the UK, as well as throughout Europe, Americas and Asia. She has worked across start-ups, SMEs and well-established global businesses like Nestle and Pernod Ricard. Her passion has always been in unifying people, teams, cultures and visions - leading her to specialise in transformation coaching and run it as a personal practice on the side. Coming from a multicultural background with an upbringing of constant change, her passion lies in supporting people so they can better navigate change, transformation, and personal growth.

Emma Woodhead White

Senior Client Director
Emma has over 12 years of experience partnering with leaders of global organisations to define and activate purpose, brand and culture as drivers for business growth and positive impact. She is a subject matter expert in the fields of Purpose Activation and Employee Value Proposition, and is responsible for ensuring the work we do at Kin&Co has a deep and lasting impact on the organisations we work with. She has consulted for B2C and B2B businesses across sectors such as technology, energy, financial services, law and aviation and worked with senior leaders at organisations including Uber, AXA, Whitbread, British Airways, Allen & Overy and Virgin Media. Emma is passionate about the intersection of Purpose and Culture and equipping leaders and teams with the belief, ideas and tools to turn words into action. Prior to Kin&Co, Emma led the Global Culture Change practice at world-renowned brand consultancy Wolff Olins. She is also a qualified Change Management Practitioner, a Fellow at the Royal Society of Arts, and a mentor for young talent.

Dave Morris

Client Director
Dave is a Client Director at Kin&Co. Over the past 20 years, he has acted as both consultant and in-house practitioner, working with some of the UK’s best-known brands to design and implement change and transformation strategies. With broad sector experience, Dave has most recently being supporting clients across health, financial services, software development and manufacturing.

Lara Ayash

Client Director
Lara is a director at Kin&Co leading the DEIB client offerings. She spent 10 years with the Big4 delivering HR transformation programmes with a focus on leadership development and change management. Over the past couple of years, her focus shifted to purpose related transformations, particularly DEIB. As part of that, she has worked with a number of international clients and has advised the UK government and third sector organisation on equity related regulations and procedures. She is also a board member for few organisations delivering on sustainability and equity initiatives. Lara is a mental health advocate and a wellbeing activist.

Annette Leach

Associate Director
Annette is an Associate Director and change, culture and communications expert with a track record of setting purpose and culture within mission-led businesses; including five years leading people, culture and change at WeWork. Annette is passionate about creating sustainable, people-centred change that delivers positive impact to business strategy, process and performance and is an accredited APMG Change Management Practitioner. With over a decade of experience in strategic communications, Annette has delivered impactful communications and stakeholder engagement programmes across a wide range of industries including charity, real estate, mobile, security, FinTech, media and technology.

Allyson Davies

Behaviour and Culture Change Consultant
Allyson is a behaviour and culture change consultant passionate about embedding interventions that help organisations implement strategies that empower people. Starting her career in Africa, Allyson led the brand and marketing strategy for Africa’s largest privately owned gallery, and has since completed two masters degrees related to marketing and leadership. Over the past seven years Allyson has worked on organisational change projects in the capacity of redesigning services, project and change management, and governing transformation change programmes.

Sophie Allard

Associate Director
Sophie is a leadership and culture consultant and coach with a background in FMCG senior leadership roles, working with businesses including Danone, evian, Mars, Associated British Foods, Wimbledon, BAFTA and BBC Studios. She is passionate about helping people to understand and grow what makes them unique so that they can be at their best and have the greatest impact. Sophie is experienced in behavioural psychology, business and personal coaching and strategic development, joining the dots between purpose, people and performance.

Beth King

Organisation Development Consultant
Beth is an internationally experienced organisation development consultant, and business psychologist, who works with leaders, individuals and organisational systems. With a background in financial services, Beth has spent the last 15 years as a management consultant within IBM as well as boutique consultancies, working with clients such as Lloyds, Aviva, NHS, O2, HMRC, Legal & General and Deutsche Bank. Her passion is in exploring how businesses embrace paradox, navigate complexity and operate authentically. She has deep experience working with practical culture change, conscious leadership, communications, transformational change, employee engagement, leadership development and group facilitation. Beth has a BSc in Psychology, an Occupational Psychology MSc (Distinction) and is qualified in a range of psychometric tools.

Jacqueline Culleton

Purpose and Culture Consultant
Jacqueline is a creative marketing leader with thirteen years of proven experience in telling compelling stories that bring about positive social and environmental change. Starting her career writing full-time for a British national newspaper, her last full-time position was as Head of Communications for international NGO Forum for the Future. Now freelance, Jacq helps brands, agencies, and NGOs build loyal audiences, grow their industry influence, and achieve a measurable business or behavioural impact. Jacq's very passionate about equality, sustainability and food issues in particular, and loves what she does – which is half the battle!

Harriet Waley-Cohen

DEIB & Leadership Consultant
Harriet is a multi award-winning speaker and leadership coach who works with high-flyers to deliver greater success, confidence and wellbeing. Over the last 17 years, Harriet has empowered thousands to believe in themselves and their potential. Harriet’s mission is to make sure people know their true value. She empowers SLTs, senior executives and audiences to leave behind self-doubt, sabotaging and disempowering patterns, and overwhelm for new ways of thinking, feeling and acting that create confidence, emotional & physical wellbeing, and success. This is achieved through leadership and transformation programs with senior teams and individuals that are rooted in behavioural change as well as speaking engagements with some of the UK’s largest companies, including Barclays. Harriet has a B.Sc in Psychology from UCL, and is a qualified Health & Wellbeing Coach (IIN) and Women’s Leadership Coach (One of Many).

Valérie Van Den Bossche

Culture Consultant, D&I Expert
Valérie is a culture consultant and D&I expert with a curiosity for how culture influences people. Over her professional journey in South America, the US and Europe, this curiosity has evolved into strong cross-cultural leadership skills and expertise in carrying out cultural audits with global organisations, facilitating strategic workshops with C-suite participants and co-leading international new program roll-out anywhere in the world. Her passion is in helping to raise the awareness of what lies under the surface of collaboration challenges and then facilitating the design of the solutions by those affected.

Betsy Reed

Sustainability Strategy and Campaign Consultant
Betsy is a sustainability strategy and campaign consultant and independent associate of Kin&Co. She has spent the past decade leading big social and environmental behaviour change campaigns for organisations like Zero Waste Scotland, Forum for the Future and Nestle. Betsy is Chair of the Public Relations Consultants Association (PRCA) Sustainability Group. She also has a parallel career as a yoga teacher.

Angela Newton

Innovation Consultant
A former publisher, Angela has worked across numerous sectors, corporates and not-for-profits. She helps businesses to innovate and evolve, whether that’s transforming their ways of working, or helping them develop new products and services to deliver change. Some of her recent projects include creating services to help people dealing with adult social care, building initiatives to get better broadband and financial services for consumers, and the launch of a widening participation programme in schools across the UK. She’s also been working with a major charity to develop a commercial revenue arm, and is co-creator of Work For Good, a platform to drive charitable giving in the SME sector.

Kate Chapman

Sustainability Consultant
With a deep knowledge of sustainability built on a varied business background, Kate’s focus is on helping businesses and other organisations to be a force for good and to focus on purpose beyond profit. She is a highly experienced OD and sustainability consultant, facilitator and trainer, used to working across organisations from board level to shop floor. She brings curiosity, energy, enthusiasm and a “big picture” outlook to clients – helping people see beyond their immediate team or organisational boundaries to examine the wider impacts they may have.

Sarah Ferrari

Art Director
Sarah Ferrari (no, not related and no, doesn’t own one) is an Art Director with over 10 years experience, specialising in branding, design for both print and web and illustration. She has worked with a diverse range of clients such as Disney, Whistles and the National Health Service.

Kirstin Kaszubowska

Creativity Facilitator, Change Consultant, Coach
Kirstin’s focus is on using behavioural science and psychology to transform mindsets. As well as accreditations in change, leadership and innovation, she’s an executive coach to CEOs and C-Suite clients.

Jamie Haskayne

Creative Director, Writer, Culture and Brand Consultant
Jamie is an award-winning Creative Director, Writer, Culture and Brand Consultant. He has delivered projects across the globe for some of the world’s biggest brands. Aligning the mission of a business with the aspirations of the people it needs to succeed, he helps clients to define their strategy, purpose, vision and values, in order to create a positive culture and deliver an on-brand customer and employee experience.

Sarah Randall

Social Impact Communications Consultant
Sarah started her career in intercultural communication consulting, before moving to PR agencies in Paris and London where she worked on international communication campaigns with a focus on CSR initiatives and social impact programmes. Sarah has broad, multi-sector experience from finance to fashion, having worked with global brands such as Deloitte, RBS, Société Générale, LVMH, Novartis and Michelin, as well as many fast-growing social enterprises, B-corps and charities. Recently Sarah led the communications campaign for the European Commission’s Social Innovation Competition, to find impactful solutions enabling refugees to integrate into Europe. Having studied and worked in France and Brazil Sarah speaks fluent French and rusty Portuguese. She’s also an occasional florist.

Irene Palacio

Art Director
Irene is a London based Art Director who loves making her ideas reality, through illustration and design. She has a degree in Fine Arts from the Polytechnic University of Valencia and coursed one of the years at the Bauhaus University in Weimar. Apart from the most diverse range of clients, she has worked for a variety of organisations which promote positive change towards sustainability. Besides working, she worships the internet and always keeps her eyes open (as you never know where a good idea can come from).

Isabel Langdon

Operations Manager
Isabel is an ops enthusiast with a passion for enabling organisations to work effectively and efficiently as possible. She has a background in consultancy, start ups and the social enterprise sector and most recently worked at the School for Social Entrepreneurs. Isabel’s work has focused on ensuring systems are fit for purpose, designing processes, creating HR policies as well as compliance. With a preference for simplicity and learning by doing, Isabel has an eye for improvement and the determination to get things done.

ADVISORS

Anita Hoffmann

Advisor
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Nick Ellerby

Advisor
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Geoff McDonald

Advisor
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Alex Dimiziani

Advisor
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Anita Hoffmann

Advisor
Anita is a seasoned advisor to SLTs and boards with an extensive background in coaching executives when they face major structural shifts and need to take radically new strategic directions. She has coached leaders from every continent to be their most authentic, high performing selves. Anita has been working with Kin&Co from its inception to help deliver behavioural change through high level leadership coaching. She is a visiting fellow at Cranfield University, where she’s produced ground-breaking publications on purpose driven leadership.

Nick Ellerby

Advisor
Nick is a Co-Director at the prestigious Oasis School of Human Relations. He’s a trusted confidant to leaders, mentors, leading organisations, senior teams and change agents. He blends whole person approaches with an incisive capacity to work beneath the obvious whilst demonstrating a deep understanding of people, relationships and development. Nick is a trustee of the Oasis Foundation, Fellow of the Royal Society of Arts, a member of the custodian group for the Windsor Leadership Dialogue, works with the Swedish-based Foresight global task force, and is a Senior Advisor to the UNGC/EFMD Globally Responsible Leadership Initiative. Nick’s calm, curious and razor-sharp intelligence, coupled with humble style have helped us be far better than we thought we could be.

Geoff McDonald

Advisor
Geoff spent 25 years at Unilever and led the creation and embedding of Unilever’s Purpose alongside Paul Polman. Geoff’s background is both broad and considerable with expertise in leadership and talent development, organisation change, capability development and business transformation with purpose at its core. As a speaker and a business transformation consultant, he inspires leaders to embrace mental health and empowers organisations to put purpose at their core and play their positive role in the world. He now advises with Kin&Co on business transformation, with a specialist interest in people-centricity.

Alex Dimiziani

Advisor
Alex was previously CMO at Airbnb, where she sat on the leadership team with CEO and Co-founder Brian Chesky. Whilst there, she spearheaded the company’s widely praised purpose embedding work. She’s since joined Kin&Co board of advisors, applying her learnings from her time at Airbnb to help foster the adoption of next-generation working. Alex says that she does her best work for companies who take a bold cultural and social stance, who do rather than say, and who contribute to society in a positive and measurable way. All of which make her a great fit at Kin&Co.