Applied behavioural science that creates lasting culture change


With applied behavioural science at the core, we help to build the next generation of businesses – ones that are adaptable, resilient and efficient workforces, as well as being inclusive, empowering and purpose-driven.

Whether it’s with large, complex global businesses or the next big scale-up, our process is proven to drive fundamental shifts in organisational culture. Alongside our core process, we offer a number of related ‘off the shelf’ services, including resilience training, leadership development, champion network activation, empowerment trials and ‘quick win’ purpose pilots. Contact us to find out more.

Working with Kin&Co you can expect an approach which is playful, human and purpose led. That’s why our clients describe us as an injection of energy for their business.



Ensure people feel heard, reset and cleanse attitudes ahead of the change.


Bring people together to co-create your intention (your purpose, cultural principles, values, end state, vision for culture) in high-energy, playful and inclusive engagements.


Articulate and embed your co-created intention through a robust, behaviour change-led strategy and measurable ‘nudge’ plan, to maintain momentum over the long-term.


We use culture and purpose-led change management to ensure organisations thrive in today’s reality.